Monday April 25, 2011 – Stewart Wolpin
While not exactly qualifying as a jet-setter (or as a candidate for the Most Interesting Man in the World), in the last 18 months I have been in The Netherlands, Japan and, last week, Spain, at a pre-IFA media conference in the Mediterranean resort town of Benidorm. This isn't a travelogue and there won't be a boring slide show (although I do have one). I cite my international itinerary to establish my bona fides to make the following assertion:
The rest of the world is kicking our collective technology tokheses.
Cover me
Take, for instance, mobile digital broadcasting. The U.S. is only just now broadcasting their first broadcast mobile DTV signals. At this point there are about 70 stations currently airing, and over 100 stations are planning on beginning transmission in 2011.
There are parts of Asia and Latin America that are significantly ahead of us in broadcast mobile TV. Millions of 1Seg handsets have been sold in Japan and are now being sold in a handful of countries in Latin America. Even China is ahead of the U.S. with millions of CMMB mobile tuners sold, and we’re just now starting in the US with the launch of ATSC Mobile DTV. Very few consumer devices are currently available.
An even more ubiquitous network outside the U.S. is cellular service. Above-ground we may be ahead with more 4G choices, but the rest of the world is superior below ground. Subway cell service in Europe and Asia is considered normal. Yes, Washington, D.C.'s Metro offers cell service while hurtling through tunnels, but it likely will be 2017 at the earliest before the world's largest subway network here in New York City gets subway cell service.
But mobile connectivity is not just about cell service. In an underground tram station in Alicante, Spain, I encountered free Wi-Fi service. This can't be an isolated circumstance considering the number of "Zona Wi-Fi" signs I spotted on lamp posts throughout Madrid, Benidorm and Alicante, the three Spanish cities I visited. (Although, I heard many reports of poor Wi-Fi service in Madrid earlier this week, likely a result of the gadget-equipped hordes descending on the city for the UEFA Champions League match next week.)
I C U
And it's not only the ubiquity of cell service over there but how it's used. At the gala dinner to cap off the three-day IFA conference, I and two other U.S. CE writers sat with a trio of Turkish tech reporters including Yildirim Söylemez, the editor of a Turkish retail CE trade magazine, Dagitim Kanali.
In the midst of a conversation consisting of mono-syllabic English and bizarre gesticulating that would have confounded a Charades champion, Yildirim's phone rang. He spoke at his Nokia E71 – that's right, at. He held it a couple of feet from his face as he talked, then turned the phone around. On the screen were his wife and daughter waving at us all and saying "Merhaba" – "hello" in Turkish (pronounced "MARE HA-ba, I believe). We waved back mumbling "Merhaba," stunned. Yildirim was conducting a casual video call between Turkey and Spain on the plain old 3G network in each country, not Wi-Fi, as if it were as normal an occurrence as, well, talking on the phone. And of course, video cell chatting also is common in Japan and South Korea.
Not so much here.
High Home Tech
Then there is the growing importance of appliances in the European and Asian CE ecosystem. IFA started highlighting white goods in 2008 and now gloats of juicing much of Europe's recent appliance innovation. At the mini exhibition center in the hotel where the pre-IFA event was held, the Barcelo Asia Garden, Bosch and Siemens showed off some truly inventive water and energy saving appliances that may or may not make it to the U.S. If the non-committal shrugs I got from company representatives about exporting these eco-technologies to the U.S. is a clue, I wouldn't hold my breath until I saw them on these shores, which is unfortunate.
These are admittedly isolated examples, and we haven't even mentioned high-speed rail. I'm sure our lack of advanced wireless communication infrastructure results from combinations of systemic political, corporate and societal conflicts – state vs. Federal authority, corporate greed and lack of governmental influence and oversight, supposed consumer behavior, and plain lack of political or corporate will to make things happen that actually benefit the consumer, but I'd like to think these anecdotes add up to a longer tale that ought to get us off our tails and make our country's technology infrastructure at least as advanced as it is in Alicante, Spain.


